WHO IS NILES MACKRELL

A goal driven individual, Niles calls upon his mature insight and experiences to create powerful marketing programs, websites and promotions. He combines a polished sales ability with proven marketing principles to generate successful programs that resonate with multiple-generation audiences.

Niles Mackrell is an expert on all facets of marketing with a concentration on product development and launch, corporate branding, and B2B B2C web marketing.

WHAT CAN NILES DO FOR YOU?

Design and successfully launch products to market

• Collaborate on product design with senior management, sales, engineers and IT professionals
• Craft strategies designed to capture maximum market share
• Manage market launches with total coordination of sales and operations departments

Create and manage corporate communications

• Maximize corporate positioning through branding, advertising, sales collateral, press releases and social networking
• Generate resonating communication messages in sync with corporate style
• Develop and maintain consumer concentric informational and ecommerce websites

Build multiple level sales channels

• Coordinate in house and independent sales organizations to gain maximum market share
• Expand sales reach by acquiring and integrating independent offices into corporate chain
• Educate individuals and offices on corporate principles, advantages and product knowledge

Develop and manage third party supplier network

• Negotiate win/win contracts and manage relationships
• Develop interest from new suppliers
• Promote network use to outside businesses and consumers