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WHO IS NILES MACKRELL

A goal driven individual, Niles calls upon his mature insight and experiences to create powerful marketing programs, websites and promotions. He combines a polished sales ability with proven marketing principles to generate successful programs that resonate with multiple-generation audiences.

Niles Mackrell is an expert on all facets of marketing with a concentration on product development and launch, corporate branding, and B2B B2C web marketing.

WHAT CAN NILES DO FOR YOU?

Design and successfully launch products to market

  • Collaborate on product design with senior management, sales, engineers and IT professionals
  • Craft strategies designed to capture maximum market share
  • Manage market launches with total coordination of sales and operations departments

Create and manage corporate communications

  • Maximize corporate positioning through branding, advertising, sales collateral, press releases and social networking
  • Generate resonating communication messages in sync with corporate style
  • Develop and maintain consumer concentric informational and ecommerce websites

Build multiple level sales channels

  • Coordinate in house and independent sales organizations to gain maximum market share
  • Expand sales reach by acquiring and integrating independent offices into corporate chain
  • Educate individuals and offices on corporate principles, advantages and product knowledge

Develop and manage third party supplier network

  • Negotiate win/win contracts and manage relationships
  • Develop interest from new suppliers
  • Promote network use to outside businesses and consumers
Niles Mackrell

Business Expertise:

Strategy
Branding
Advertising
Promotions
Collateral
Launches
Websites
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